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HOW TO SET UP LEFT CHEST LOGOS AND BIG BACK PRINTS FOR CUSTOM APPAREL

April 3rd, 2026 • 5 minute read

Table of Contents

Introduction

When designing custom apparel, particularly for business branding or team wear, the placement and sizing of logos are crucial to achieving a professional, visually appealing look. Two popular print placements are the left chest logo and a large back print. This guide walks you through setting up these print areas with sizes that look balanced and normal.

At Underground Printing, we specialize in custom apparel decoration using screen printing, embroidery, and DTG methods. Understanding print placement helps ensure your designs shine on products ranging from custom t-shirts to custom hoodies and beyond.

Understanding Placement Areas

Left Chest Logo

The left chest is a classic and discreet location for branding, perfect for embroidered or printed logos. This placement is typically on the upper left side of the shirt or sweatshirt and is visible when the person is facing forward.

Big Back Print

The back offers the largest printable space on most apparel and is ideal for bold, larger designs that can include team names, slogans, or detailed graphics. This print can span most of the back's width and height.

Left Chest Logo Size

  • Dimensions: A left chest logo generally measures about 3 to 4 inches wide and up to 3.5 inches tall. This size is optimal for readability but remains small and professional.
  • Why this size? Too large and the logo appears overwhelming or unbalanced, too small and the detail might be lost—especially with embroidery or screen printing.

Big Back Print Size

  • Dimensions: For a full back print, a size of approximately 12 inches wide by 14 to 16 inches tall works well on most adult apparel. This size fills much of the back area without being too close to the seams or collar.
  • Consideration: On smaller apparel like youth sizes, scale designs proportionally down for the best visual impact.

Placement Tips for Left Chest Logos

  • Measure about 3 to 4 inches down from the shoulder seam along the left chest area.
  • Center the logo horizontally about 3 inches from the side seam to ensure balance.
  • For embroidered logos, be mindful of fabric type and stitching density to avoid puckering.

Placement Tips for Big Back Prints

  • Center the height of the design vertically between the collar seam and bottom hem to locate the midpoint.
  • Allow at least 1 to 2 inches of border space on either side to prevent the print from wrapping around the sides.
  • Check garment specifics; lightweight t-shirts may limit how large you can print compared to thicker sweatshirts.

Choosing the Right Printing Method

Depending on your design and desired look, the printing technique plays a role in how your logo and back print will look:

  • Screen printing is excellent for vibrant, solid colors on large back prints.
  • Embroidery is perfect for left chest logos, lending a textured, professional feel ideal for business apparel.
  • DTG printing enables full-color, photo-quality prints, great for intricate back designs.

Using Templates and Mockups

Before finalizing your artwork, use apparel templates and mockups to visualize how your left chest logo and back print will appear on the garments. Many resources are available online, and our design team at Underground Printing can assist with proofs to ensure perfect placement.

Questions to Consider

  • Is your left chest logo legible at the smaller size? Avoid overly detailed elements that might blur.
  • Does your back print scale well for the apparel sizes you’re ordering?
  • Have you considered fabric color and printing methods to ensure colors pop?

Additional Considerations for Bulk Orders

If you’re planning to order in large quantities or for an event, consider our bulk orders options. We provide consistent quality and can advise on optimal sizing for various apparel types.

Rush Delivery and Turnaround

Need your custom apparel quickly? If you're on a tight timeline, check out our 2-day rush delivery service to get your printed shirts and gear fast without compromising quality.

FAQs

What is the ideal size for an embroidered left chest logo?

Typically, embroidery for left chest logos is between 3 and 4 inches wide and up to 3.5 inches tall to provide clear detail without overpowering the apparel.

Can I use the same design size for all apparel sizes?

It's best to adjust design sizes proportionally for smaller or youth apparel to maintain visual balance and legibility.

Does the type of shirt affect print placement?

Yes, different cuts and fabric types may require slight adjustments in placement. Our team can guide you through best practices depending on your chosen apparel.

What printing method is best for logos on the left chest?

Embroidery is a popular and professional choice for left chest logos, but screen printing or DTG can also work depending on your design and apparel.

Conclusion and Next Steps

Setting up a left chest logo and big back print is straightforward when you follow standard size guidelines and placement tips. Whether you want simple branding or bold back designs, getting the sizing right ensures your custom apparel looks professional and polished.

Explore our extensive collection of t-shirts, hoodies, and more to find the perfect base for your design. Ready to bring your vision to life? Get started with Underground Printing today and create custom apparel that stands out.

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